Cut booking no-shows with clear confirmations
An empty table for eight on a Saturday hurts. Clear confirmations and a fair deposit policy reduce no-shows.
Steps
- Decide your policy: when you take deposits or card details, cancellation notice, what happens on a no-show.
- Run the prompt below.
- Paste the wording into your booking system's confirmation and reminder templates.
- Show the policy before guests book.
The exact prompt
Write booking messages for a [UK] restaurant. Policy: [e.g. card details for groups of 6+, £10 per head charged for no-shows or cancellations with under 24 hours' notice]. 1. Booking confirmation (under 80 words), including the policy in plain English and a line asking about allergies. 2. Reminder 24 hours before (under 50 words) with an easy way to cancel or change. 3. A short policy for the website. Warm, not threatening.
✓ Check before you send
- The policy is fair and shown before booking.
- Charges match what your booking system actually does.
- Cancelling is easy for guests.
UK notes extra
- Cancellation charges must be fair and transparent to be enforceable. CMA: unfair contract terms guidance.