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From the AI playbook for car dealers

New to AI? You don't need to learn anything first. Follow the steps below: open the tool, paste the prompt, fill in the [brackets], then check the result before you use or send it. See also how to use AI at work, for beginners.

A worked example

Say you list five cars this week. The page for this job says “10 minutes per car”, so call it about 10 minutes. Suppose it takes you 25 minutes now. That would give you 15 minutes back per car, or 75 minutes over 5 cars. The “25 minutes now” figure is an assumption for the example, not a statistic: put your own numbers into the time-saved calculator.

Job 1 of 19ChatGPTGeminiClaude

Write an honest, detailed vehicle listing

Buyers are wary. A listing that's specific, including about faults, gets more serious enquiries and fewer comebacks. Giving faults plainly, alongside checked mileage and MOT history, means the advert matches what the buyer finds on the test drive.

Time: 10 minutes per carTool cost: you can start with a free AI tool

A free AI chat tool (ChatGPT, Gemini, Copilot or Claude)

Steps

  1. Gather the facts from the car and its paperwork: make, model, year, mileage, service history, owners, spec, condition notes and known faults.
  2. Check the MOT history yourself on GOV.UK, and note any advisories that still matter and what was done about them.
  3. Example (made up, for illustration only): a 2018 hatchback has full service history, a stone chip on the bonnet and an MOT advisory for a worn rear tyre that has since been replaced. The listing gives the history, mentions the chip plainly, and says when the tyre was replaced.
  4. Run the prompt below with your checked facts.
  5. Check every spec item against the actual car and its paperwork, not the manufacturer’s brochure.
  6. Keep a copy of the listing with the vehicle file, so you can show what the buyer was told.

The exact prompt

Copy, paste, then fill in the [brackets]
Write a used car listing for [dealer name].
Facts (verified): [make, model, year, mileage, fuel, gearbox, owners, service history, MOT expiry, MOT advisories and what was done, spec, condition notes, known faults].
Price: [ ]. Warranty: [ ].
Clear, honest [British] English, under 200 words, with a short spec list. Mention the known faults plainly. Don't add features or history that aren't in my facts, and don't call the car perfect, flawless or similar.

✓ Check before you send

  • Every spec item is on the actual car.
  • Mileage and history are verified.
  • Known faults and relevant MOT advisories are disclosed.
  • A copy of the listing is in the vehicle file.

UK notes extra

  • UK: check the MOT history of any vehicle on GOV.UK before you list it. GOV.UK: check MOT history.
  • UK: the CMA explains that misleading omissions include things you do not tell consumers about, or hiding information they need to know. Think about that before leaving a known fault out of a listing. CMA: what businesses need to know about unfair commercial practices.
  • ASA: misleading advertising.
Last reviewed Oct 2026. Free tools change. If a screen looks different, the steps still apply.Back to top ↑

More AI jobs for car dealers

  • Follow up enquiries that went quiet, over 90 days
  • Decide which leads to call first when you're short-staffed
  • Reply to enquiries quickly with saved answers (subscribers)
  • Follow up after a test drive (subscribers)
  • Reply to reviews, especially the angry ones (subscribers)
  • Explain your warranty and buyer rights in plain English (subscribers)
  • Track which lead sources actually sell cars (subscribers)

See all 19 jobs in the car dealers playbook →

The full playbook

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