Write kind, firm missed-appointment messages
Did-not-attends cost clinics money. A clear, kind message and policy reduces repeats without upsetting patients.
Steps
- Write down your actual cancellation and DNA policy.
- Run the prompt for reminder, first-miss and repeat-miss messages.
- Load them as templates in your booking system.
The exact prompt
Write three short messages for [clinic name]: (1) a 24-hour appointment reminder, (2) a first missed appointment message, (3) a repeat missed appointment message. Our policy: [cancellation notice, fee]. Kind, non-judgemental, [British] English, under 60 words each. Placeholders for [name], [date], [time].
✓ Check before you send
- Fees match the policy patients agreed to.
- Nothing clinical in a text message.
- Reminder timings work in your system.
UK notes extra
- Cancellation fees must be fair and clearly agreed upfront. CMA: unfair contract terms guidance.